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The Design of Everyday Things

By: Material type: TextTextPublication details: Basic BooksDescription: 272 pagesISBN:
  • 9780465067107
Subject(s): DDC classification:
  • 620.82
LOC classification:
  • TS171.4
Summary: First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.
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Item type Current library Call number Copy number Status Date due Barcode
Book Book Lake Chapala Society 620.8 NORM (Browse shelf(Opens below)) 1 Available 47964

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

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