000 | 00658nam a2200181 4500 | ||
---|---|---|---|
010 | _a2004396914 | ||
020 | _a9780968816677 | ||
050 | _aP92.5.M3 F58 | ||
082 | _a302.23092 | ||
100 | 1 | _aJudith Fitzgerald | |
245 | 1 | _aMarshall McLuhan: Wise Guy | |
260 | _bDundurn Press | ||
300 | _a210 pages | ||
520 | _aCommunications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message." | ||
650 | _aMedia | ||
650 | _aBiography | ||
999 |
_c2950 _d2950 |