Judith Fitzgerald

Marshall McLuhan: Wise Guy - Dundurn Press - 210 pages

Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message."

9780968816677

2004396914


Media
Biography

P92.5.M3 F58

302.23092