Blue Ocean Strategy (Record no. 5296)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01141nam a2200193 4500 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2004020857 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781591396192 |
| 024 ## - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 56421900 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.153.K53 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | W. Chan Kim |
| 245 1# - TITLE STATEMENT | |
| Title | Blue Ocean Strategy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Harvard Business Review Press |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 256 pages |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating 'blue oceans': untapped new market spaces ripe from growth. And the business world has caught on - companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold world wide, Blue Ocean Strategy is quickly reaching "must read" status among smart business readers. Have you caught the wave? |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Renee Mauborgne |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lake Chapala Society | Lake Chapala Society | 10/18/2017 | 338.7 KIM | 64414 | 07/17/2024 | 1 | 07/17/2024 | Book |